… by sharing your Business Story
How do we take the fear out of inviting others into our business?
“When I focus on me, I increase my tension; when I focus on you, my tension goes down.”
Michael Oliver, author “How To Sell Network Marketing…”
As you listen to Michael Oliver’s Recorded Call, use this synopsis … then take a copy with you and try some of his advice.
A. DETERMINING IF SOMEONE HAS A NEED &/OR INTEREST
1. Know that the purpose of your business is to help others solve their problems.
2. Share your business or product story to help someone solve a problem, not to persuade, convince or manipulate him or her to do something.
3. Participate in a natural conversation utilizing good questions & listening skills.
4. Position your business story as a possible solution to an issue or challenge they have already expressed and introduce it later in the interaction.
5. Determine with whom you are speaking:
- Satisfied with their life and not interested (at this time)
- Dissatisfied but unwilling to do anything about it
- Dissatisfied and willing to do something about it
6. Eliminate the fear of rejection and anxiety about what someone thinks of you!
√ Invest 75% of a conversation asking good questions.
√ Focus on heart-centered listening, not jumping in with your solution.
√ Make it ALL about THEM!
√ Lead with enthusiasm NOT information.
√ Say less to more people.
√ Let the prospect do most of talking.
√ Seek first to understand, then to be understood.
B. NATURAL FLOW OF THE CONVERSATION: A FUN ADVENTURE
Demonstrate interest in the person as a human being. Initiate a conversation to explore if there is an interest in getting to know each other.
“What kinds of things are important to you?”
“How would you rank your health as a priority?”
“What do you love to do?”
III. BECOME AWARE OF THEIR NEEDS:
What’s their situation?
“So, what drew you to this type of work or this area of focus?”
IV. EXPLORE THE CONSEQUENCES of their current situation:
“And how is that working for you?”
“Where is that getting you?”
“Have you thought about how it will affect your ability to take care of your family if you let things go on as they are?”
V. EXPLORE GENERAL SOLUTIONS:
“What do you think are some possible solutions to your current situation?
“What would be the benefits to finding the right solution?”
“What would you do about it if you could?”
VI. MAKE IT REAL for them:
By asking more questions….
“So how would working for yourself change things for you?”
“How would being able to stay home with your children affect your family life?”
VII. TRANSITION USING WHAT THEY’VE TOLD YOU:
“Based on what you’ve told me…”
“Based on what I’m hearing…”
Plant the seeds of possibility.
VIII. CREATE VISION:
“I don’t know if what I do would be of interest to you, but I would love to share and discover if there might be a solution for what you are seeking.”
IX. TAKE ACTION:
Next step thinking: “Where do we go from here?”
“I’d like to suggest as the next step that…
We review information on the website.
We look more closely at how we gift and share.
We meet some other people on my team. “